CENTER FOR BUSINESS
AS AN AGENT OF WORLD BENEFIT

C.K. Prahalad, the Paul and Ruth McCracken Distinguished University Professor at the Ross School of Business, University of Michigan, is widely regarded as one of the most influential strategists of our time. In this inspiring keynote delivered at the Global Forum 2006 Business as an Agent of World Benefit: Management Knowledge Leading Positive Change, C.K. Prahalad shares his ideas on poverty, health, and beyond.

Unilever, the Fortune Global 500 company and the second largest food producer in the world, has been pioneering products and services that successfully and profitably address such issues as poverty and global health. In this speech delivered at the BAWB Forum 2006, company CEO Patrick Cescau highlights Unilever’s business innovations for common good.

Interface Inc., one of the world’s largest commercial carpeting manufacturers, is climbing the Mount Sustainability one step at a time. In this moving address delivered at The Center for B·A·W·B's 2005 Summit on The Future of Management Education at the Intersection of Business and Society, Ray Anderson, the founder of Interface, tells the story of the company as a testimony to the urgency and power of sustainable business development.

In 2004, the Center for BAWB facilitated a Global Leaders Summit at the United Nations. Called by Kofi Annan, the Summit brought together over 400 top business leaders to discuss the pressing issues of humanity and the role of business in addressing them. The video features highlights of the Summit and interviews with the prominent change makers around the issues of business as an agent of world benefit.